How We Solved Alex Perry’s Complex Production Challenge
When iconic Australian designer Alex Perry expanded onshore manufacturing in Sydney across multiple local dressmakers, they ran into a major bottleneck: their existing 3PL lacked the capability to manage complex post-production packaging and value-added finishing.
How William's Logistics stepped in:
Custom Infrastructure: We built a dedicated, bespoke kitting station with specialised packaging materials tailored specifically to Alex Perry's luxury dresses.
Post-Production Finishing: We received raw production directly from local Sydney dressmakers, executing high-care packaging and preparing every garment for immediate dispatch.
Seamless Turnaround: Delivered a 100% custom, multi-week project to ensure premium garments hit retail shelves and D2C customers right on schedule.
2025
New York
Need Custom Floor-Ready Support For Your Next Shipment?
Whether you need a one-off steam tunnel run, specialised post-production kitting, or a long-term fashion logistics partner, our team is ready to assist.
Enquire below:
Williams Logistics
Address: 69-73 Gow Street, Padstow NSW 2211
Phone: 02 8096 0380
Email: clientsupportteam@wpps.com.au
WE WOULD LOVE TO HEAR FROM YOU.
Contact us to find out how we can help your business grow and be more efficient with any of our warehousing and logistic solutions. Feel free to give us a call or fill in the enquiry form. We will get back to you shortly.
